Picture this: you're in the kitchen in the morning, coffee brewing, croissants in the oven, and there it is—a true fashion illustration that instantly upgrades your entire kitchen! This fall, this dream becomes a reality thanks to an exciting collaboration between Amsterdam-based label—and Happlify Crew member— VAAT and fashion illustrator Piet Paris.
Fashion meets kitchen: a match made in heaven
VAAT, the brand that previously proved that kitchen textiles can be a little sexy, is now taking it to the next level. They're launching their very first fashion illustrator collection with none other than Piet Paris—you know, the illustrator whose work you know from Harper's Bazaar Netherlands and who even worked for the iconic Saks Fifth Avenue in New York.
The new "High Heels, True Love" VAAT collection proves that glamour doesn't just belong on the catwalk. After all, why shouldn't your kitchen be just as stylish as your wardrobe? This trend perfectly suits our busy lives: we're spending more and more time in the kitchen—not just to cook, but also to work, help with homework, or simply catch up over a glass of wine.
Two designs to fall in love with
The collection features two stunning designs that will make your heart skip a beat. The Blue Heels set combines chic blue and white patterns with striking red lines and a black hem. The effect? As if the pumps are hanging in an artistic frame—pure gallery vibes in your kitchen!
The Pink Heels set is a celebration of pink, red, black, and white in playful color blocks. Perfect for those who love a touch of drama in their interior. Both sets come in a luxurious gift box—ideal if you're looking for an original gift for that friend who has everything.
Why these cloths are special
Forget those thin tea towels that fray after just two washes. These are jacquard-woven (fancy!) in Portugal, meaning they're super strong and beautiful on both sides. The Blue Heels weigh 240 grams per square meter, the Pink Heels even 285 grams—they're seriously high-quality pieces!
Kim de Vries, founder of VAAT, says enthusiastically: "This is just the beginning. We want to let different fashion illustrators tell their stories through our artwork. Each new collaboration will have a different signature." Sounds like a collection to keep an eye on!
Shop the look
Want to give your kitchen this instant upgrade? The "Heels" collection will be available starting mid-October through the VAAT webshop and at select stores. The VAAT Blue Heels and VAAT Pink Heels are both €29.95 per gift set. A small investment for a daily dose of glamour!
This limited-edition collection proves one thing: life's too short for boring kitchen towels. So why settle for basic when your kitchen can shine with fashion art? Time to upgrade, ladies!
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