There you are in the flower shop, surrounded by a sea of ​​colors and scents, but you have no idea where to start. A bunch of flowers seems like such a simple gift, but secretly there is a whole language behind it. Every flower tells a story, and with the right choice you say exactly what you want to say – without saying a single word. Side note: secretly buying flowers online is a lot easier, where all the bunches are nicely sorted by occasion.

How to choose the perfect bouquet for every occasion?

You want to surprise someone with a bunch of flowers, but then the choice stress strikes. Do you go for classic red, sunny yellow or a playful field bouquet? And what if you accidentally give a funeral bouquet for a birthday? Don't worry, with this handy guide you will always choose the right bouquet - without awkward flower blunders.

1 - For a birthday: colorful and festive

A birthday calls for a cheerful, exuberant bouquet. Think of sunflowers, roses, gerberas or a playful field bouquet with lots of colour. Avoid white flowers (which are often associated with mourning) and rather choose a mix of bright colours.

💡 Tip: Do you know the birthday boy or girl's favorite color? Score extra points by having a bouquet made in that shade!

2 - To cheer someone up: gentle and comforting

Is a friend going through a tough time? Choose flowers with soft, warm tones, such as pastel roses, peonies or ranunculus. Lavender or chamomile are also nice options, as they have a calming effect.

💡 Flowers to avoid: White lilies – these are often used at funerals and can evoke the wrong associations.

3 - For a declaration of love: classic or playful?

Red roses are of course the ultimate symbol of love, but not everyone is into that dramatic Romeo & Juliet vibe. Want something more original? Then go for peonies (romantic and playful), tulips (fresh and elegant) or orchids (for a chic touch).

💡 Dare to personalize: Want to make a real impression? Choose flowers that have meaning in your relationship. The first flower you ever gave? Her favorite flower? This will make it even more special.

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4 - As a thank you: sunny and cheerful

Want to thank someone? Then go for an airy, cheerful bouquet with sunflowers, daisies or freesias. Yellow symbolizes friendship and appreciation, so a bouquet in that shade is always a good choice.

💡 Extra fun: Combine it with a personal card. "Thanks for your help - here are some flowers to brighten up your home as much as you brightened mine!"

5 - For a business relationship: stylish and neutral

For business relations you want to give a professional and refined bouquet. Think of white and green shades with lilies, callas or amaryllises. Avoid too exuberant colours and keep it stylish.

💡 Pay attention to the packaging: Too much wrapping paper with glitter or hearts can send the wrong message. Keep it chic and simple.

6 - Seasonal choices: sustainable and affordable

In late summer and autumn, dahlias are a great choice. These flowers bloom from July to October and come in a variety of shapes and colours - from small pompom dahlias to impressive dinner plate dahlias that can grow up to 25cm in diameter!

🌷 Seasonal tip: Buying tulips in the spring is not only affordable but also sustainable. In the Netherlands, dozens of varieties are available in the most special colours and shapes between January and May! The cheerful appearance of tulips makes them perfect for birthdays and other festive occasions, while their elegant shape also looks great in business bouquets.

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Long story short: flowers say a lot more than you think

A bouquet can convey emotions without words. Whether you want to cheer someone up, thank them or declare your love – the right flowers make all the difference. So the next time you buy flowers, think about the message you want to convey. And if you really can’t decide? A field bouquet always works!

So next time you buy flowers, think about the message you want to convey. And if you really can't decide? A field bouquet always works!

💬 Tell me, which flowers do you like to give as a gift?

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